Tuesday 2 November 2010

LO.1 research on animal cruelty campaigns

While researching animal cruelty campaigns I found out that alot of the people making the campaigns try to shock the people looking at it. They tend to take the worst cases they find at the place they went to and tell the person reading that they can stop this if they donate money or sign up to something but alot of cases could be alot less serious.

Lo.1

For LO.1 we have to produce a presentation about the nature and purpose of campaigns. In the presentation we should include:

- The main message behind the campaign.
- The target audience for the campaign.
- The strategy of the campaign and the methods used to reach its target audience.
- The success of the campaign in achieving its aims.

unit 5:campaign lo's

Lo.1: To understand the nature and purpose of campaigns.
Lo.2: Be able to prepare a campaign.
Lo.3: To be able to conduct a campaign.
Lo.4: To be able to monitor the preparation and conduct of a campaign.